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Club City,
Franchise Management Company Pvt. Ltd.,
(A part of Franchise India Group)
F-89/11, Okhla Phase 1,
New Delhi 110020
Mobile: +91-9313897070
Direct Line: +91-11-40665591
Land Line: +91-11-40665555
Fax: +91 11 40665563
Email: clubcity@franchiseindia.net
 
A FOOLPROOF SUPPORT SYSTEM

At Club City, franchise training and development is critical to the short, medium and long-term success of the brands. This includes traditional training in the areas of product knowledge and benefits, customer service and satisfaction. This is best achieved through solid business knowledge, effective communication, the understanding of a small enterprise within the context of a corporate system and, most importantly, to relate to our franchisees. We believe that our franchisees need to know where they are going if they are to get there with the most efficient use of resources (time, money, people). We provide our franchisees with the tools and information to develop, implement, action and evaluate their business. We also take complete responsibility of effective execution of the projects for our franchisees, this includes complete vendor support, inventory planning, infrastructure, kitchen, architecture and design to implementation. We have a team of professional and associates in order to make our outlets commissioning a turnkey. We are engaged in constant technological R & D and evaluate our brands as they relate to the current and ever changing markets.

BENEFITS WITH CLUB CITY

HIGHLY COMPETITIVE

 

Profits can be generated only if a proactive purchase policy is adapted across the system. This ensures that we procure the best available products at the best market price. This translates into cost savings for customers and at the same time profits for the franchisee. We also keep a close watch on competitors' pricing through our competitive analysis strategy.
ASSURED QUALITY AND SERVICE 
  We stress on the highest level of product quality and outstanding customer service to ensure unquestionable service and at the same time build good relations. We take extra measures to ensure that standardized procedures are followed for food preparation and customer service, guaranteeing quality and service standards. Also regular quality audits are done in order to control the quality standards.
EXPANSION THROUGH BRANDING
  Our motive is to expand our concepts across the country and even internationally. This would further translate into benefits of economy for every franchisee as there will be an increase in the level of promotion and marketing support. The franchisees will benefit from the extensive marketing and branding package offered by Club City which utilizes various marketing tools like the cross brand promotions, marketing innovations, coupons, in-store design and posters and a wide assortment of other ongoing branding and promotional materials.
CONSTANT AND CONSISTENT R & D
  We constantly review the market, in terms of standards and innovations with a specific focus on our franchise system. As a result, we constantly determine where we are strong, what our opportunities are and what could be a threat to us, and work on the areas that require improvement.

MARKETING & BRANDING SUPPORT

BRANDING SUPPORT:

 

In-store and Outdoor branding support

DESIGN SUPPORT:

  A complete creative support is provided for all the supplies designing like, Tray Mats, Comment Cards, Take Away Menus, Invites
OUTLET LAUNCH PLAN:
 

The complete outlet launch is planned with the effective pre-launch and post launch activities

PR SUPPORT:

  A thorough media campaign is supported for a hyped launch to increase awareness.  

PROMOTIONS & ADVERTISING SUPPORT

CUSTOMER RELATIONSHIP MANAGEMENT SUPPORT:

 

To retain the customer loyalty to enhance the repeated visits through Privilege Cards, Club City Talkies  our bimonthly newsletter, feedback evaluations.

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